Legal

Effective Date of Current Policy: July 1, 2010

Sapphire Mountain Brewing Company (SMBC) shares your concerns about the protection of your personal information online. This Privacy Policy (“Policy”) describes our practices regarding the collection and use of information through our website, located at http://www.sapphiremountainbrewingcompany.com (the “Site”). By using the Site or obtaining any product or service through this Site, you agree the collection of use of information as set forth in this Policy. If you do not agree to this Policy, please do not use the Site.

We may from time to time update this Policy. We will notify you of changes to the Policy by posting the updated Policy on this page. We ask that you bookmark and periodically review this page to ensure continuing familiarity with the most current version of the Policy. You can determine when this Policy was last revised by checking the “Effective Date of Current Policy” legend at the top of the Policy.

All content included on this site, such as text, graphics, logos, button icons, images, audio clips, digital downloads, data compilations, and software, is the property of "SMBC" or its content suppliers and protected by United States and international copyright laws. The compilation of all content on this site is the exclusive property of "SMBC" and protected by U.S. and international copyright laws.

All software used on this site is the property of "SMBC" or its software suppliers and protected by United States and international copyright laws.

Applicable Law

This web site is governed by the laws of the State of North Carolina, United States Of America, without regard to its conflict of laws provisions. "SMBC" reserves the right to make changes to this site, disclaimers, terms and conditions at any time.

What Information We Collect

"SMBC" collects two types of information during your visits to our Site.

First, we collect non-personally identifiable information. When visitors come to our Site, we collect and aggregate information indicating, among other things, which pages of the Site were visited, the order in which they were visited and which links were clicked. Collecting such information involves logging the IP addresses, operating system and browser software used by each visitor to the Site. Although such information is not personally identifiable, it may be possible to determine from an IP address a visitor’s Internet Service Provider and the geographic location of the visitor’s point of connectivity.

We also use cookies and other tracking technologies to collect non-personally identifiable information regarding you. Cookies are alphanumeric identifiers that we transfer to your computer's hard drive through your Web browser. Cookies make it possible for us to recognize your browser when you visit our Site. By doing this, we can personalize your return visits and save you time during checkout. Your browser must be set to accept cookies in order for you to enjoy the benefits of being a registered user of the Site.

Second, we collect personally identifiable information. In general, our Site uses an order form and a registration form so that you can request information, products and services from us. These forms require that you provide us with personally identifiable information (such as your name, email address, physical address, telephone number, and credit card number).

How we use collected information

Please take some time to familiarize yourself with the different ways that "SMBC" uses the information that we gather. Keep in mind that, while we encourage all third parties involved in running our business to adhere to our policies regarding the privacy of our visitors and to otherwise handle personally identifiable information in a responsible manner, we cannot and do not assume any responsibility for any actions or omissions of third parties, including the manner in which they use information received either from "SMBC" or independently.

Non-personally identifiable information

"SMBC" uses non-personally identifiable information, such as your IP address and the pages that you visit on our Site, to help diagnose any IT problems and to administer our Site and improve Site-related services and features. Your IP address and other non-personally identifiable information also may be used to gather broad demographic information and to recognize customer traffic patterns and Site usage trends. This information aids us in merchandising and in developing the design and layout of the Site. We also may share aggregated statistical data and other non-personally identifiable information with our current and potential business partners, and with our service providers.

Personally identifiable information

"SMBC" uses personally identifiable information collected from you to complete transactions initiated by you (such as the sale and delivery of products and services). Your personally identifiable information is also used to get in touch with you when necessary. We may also use personally identifiable information to contact you to make sure you are satisfied with our goods and services or to find out how we can serve you better. Further, we may use personally identifiable information to conduct in-depth marketing research regarding our customers and potential customers. Financial information (credit card numbers, credit card expiration dates, billing address, and so forth) is used to bill you for products and services.

You may, from time to time, receive information from us regarding new features, new products and services and special offers we think you'll find valuable. "SMBC" also may use your personally identifiable information to “pre-populate” forms that are used by the Site to facilitate transactions with us. Other types of use by us of personally identifiable information are discussed below.

Service Providers

We work with third parties who provide services, including but not limited to website hosting, order processing and fulfillment, credit card clearance, e-commerce affiliation, data analysis, emailing and other services of an administrative nature. Personally identifiable information, including financial information, is shared with such third parties for the purpose of providing such services.

Further, we may use selected reputable third parties for marketing, targeting and analysis purposes. Some of these third parties may be given access to some, or all, of the information that you provide to us and may use cookies or other tracking technologies in connection with providing their services. To the extent that we provide your personally identifiable information to such third parties, we seek to restrict their ability to use such information for their own marketing purposes; however, we cannot be responsible for the privacy policies or practices of such third parties.

Choice/opt-out

We do not disclose an individual customer's personally identifiable information to third parties for third-party direct marketing purposes if we have received and processed a request from that customer not to have his or her personal information shared for this purpose. You may submit this type of opt-out request by email or contact us as indicated below. In addition, we also allow you to decide whether you want to receive further marketing information from us. If you do not want "SMBC" to send to you announcements or special offers by email, please email us at:

customerservice@sapphiremountainbrewingcompany.com with "Remove" in the subject line. Please allow up to two weeks for your request to be processed.

Online Surveys

"SMBC"  sometimes administers online surveys in connection with the Site in which we ask you for demographic information and opinions. We do not ask you for personally identifiable information as part of a survey. We use the collected survey data on an aggregated basis to better understand the needs of all of our customers.

Certain Non-Marketing Uses

"SMBC" may send to you periodic announcements regarding status updates, service changes concerning the Site and other administrative matters. Subject to applicable law, we reserve the right to release information concerning any Site visitor where such visitor is believed to be in violation of his or her obligations to us, is partaking (or is suspected of partaking) in any illegal activity, in response to civil subpoenas and discovery requests, to protect the interests of "SMBC", our customers or others, and as otherwise permitted or required by law.

Third Party Websites

Emails from "SMBC" or its business partners, and the Site itself, may contain links to other Internet websites, including sites that may or may not be owned or operated by us. Unless otherwise explicitly stated, we are not responsible for the privacy practices or the content of such websites, including such sites’ use of any information (such as IP number, browser type or operating system) collected when email recipients or Site visitors click through links to those sites. If you visit such websites, we encourage you to become familiar with the privacy practices of the sites.

How Your Information is Stored

"SMBC" seeks to use reasonable security measures to help protect against the loss, misuse and alteration of personally identifiable information that is under our control. Unfortunately, no security system, or system of transmitting data over the Internet, can be guaranteed to be 100% secure. As a result of the foregoing, while we seek to protect your personally identifiable information, we cannot guarantee the security of our servers, the means by which information is transmitted between your computer and "SMBC" servers, or any information provided to us or to any third party through or in connection with the Site. You provide all such information at your own risk.

Payment

You may purchase goods or services from this Web site by using any one of the payment options listed. "SMBC" reserves the right to change its payment procedures at any time without prior notice.

Return Policy

While we’re certain that you will be satisfied with our goods, please note that (1) to prevent fraud, theft and problems with credit card billing, we cannot accept returns of any goods that are shipped to addresses other than the credit card billing address; (2) we must be notified of your intent to return goods within two business days of receipt, and returns must be pre-authorized by our Customer Service Center; (3) returns must be shipped within five business days of pre-authorization; (4) all returned items must be in original condition, and must be shipped in the original box with all original packing or an appropriate equivalent at the recipient’s expense with proper insurance; (5) all returns are subject to a 25% restocking fee.

Consumer Agreement

Some of our goods can be particularly fragile or delicate. They have not been tested or approved by any government agency.

Contact Information

If you have any questions about this Policy, the data collection and usage practices of this Site, or your dealings with this Site, or if you wish to report a violation of this Policy, please contact:

Sapphire Mountain Brewing Company, LLC

E-mail: customerservice@sapphiremountainbrewingcompany.com

Quality Customer Experience

"SMBC" is committed to quality customer experience. We are constantly reviewing your feedback to improve and enhance your experience with "SMBC". You can tell us what you think by contacting Customer Service as shown above.